communications
& design

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    How To Get Quoted: 10 Media Interview Strategies

    Posted by: on Oct 31, 2014 12:17:31 AM

    Have you been misquoted? Not quoted? Taken out of context? Or frustrated because a reporter didn’t do his or her research before speaking with you? The nature of media interviews is changing, and PR strategies must change with it.

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    Do You Really Have To Kiss Up To Clients?

    Posted by: on Oct 31, 2014 12:16:31 AM

    A big part of being on the agency or consultant side of our business is building and managing the client relationship. Your job is to establish rapport and trust with clients. You want them to see you as a partner.

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    8 Ways Pr Pros Can Make Their Clients Look Good

    Posted by: on Oct 31, 2014 12:14:31 AM

    PR veteran Arthur Solomon’s recent post about challenging basic public relations “rules” and other industry tenets really struck a chord with me.

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    7 Tips To Help You Remember Names

    Posted by: on Oct 31, 2014 12:13:31 AM

    There’s no easy way to admit this, but I am horrible with names.

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    7 Ways To Think Like A Reporter

    Posted by: on Oct 31, 2014 12:12:31 AM

    PR and communications pros have a lot of complaints about reporters. Rest assured that reporters have just as many complaints about them, if not more. How can PR pros and communicators bridge the gap and make the relationship more harmonious? Thinking like a reporter is a good start.

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    How To Make Your Client A Subject-matter Expert

    Posted by: on Oct 31, 2014 12:11:31 AM

    Smart PR practitioners know that it’s integral to strategic communications to have a client you can confidently and consistently put forward as a subject-matter expert.

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Showing 13 to 18 of 47 post(s)